BCM gets involved in conversational video
As Crisis Manager readers already know, we’ve been playing with a new toy for the past few days. VYou, a social media startup that accurately describes its service as “conversational video,” allows users to submit questions to an expert, which the expert then answers in the form of a video.
Luckily for us, we have a resident expert, one Jonathan Bernstein, founder and president of Bernstein Crisis Management, to answer all of your questions (crisis management or PR related please, or we could stray into some dangerous territory!).
We’ve already had quite a few people test his mettle with questions like these:
What is the first thing to do when faced with a crisis?
Is it better to respond immediately ot a crisis that is being covered in the press or is it better to wait and formulate a response?
Is it beneficial to involve legal counsel in a crisis involving legal issues or will it appear as “admission” of wrong doing?
What would you tell managers at all levels who are 55+ to make them understand the importance of being prepared for social media crisis?
How do you use social media as part of managing a crisis?
Here’s an example, straight from our VYou:
If you’d like to see more video responses, have a question of your own, or are just curious about VYou, head on over to our page and check it out!
The BCM Blogging Team
https://www.bernsteincrisismanagement.com/