Twitter’s Role in Crisis Management

Jonathan Bernstein crisis management, Crisis Prevention, Crisis Response, social media

In the aftermath of the Haitian earthquake, Twitter again is playing a key role in providing communications and news, as are other social networking sites, cementing their role as information providers during a time of crisis.

Twitter, a micro-messaging blog that limits posts to 140 characters, has been dominated by news from and about Haiti in the past 24 hours. It’s a replay of what happened last June during the violence following Iran’s presidential election, when communication was virtually shut down and protestors took to Twitter and Facebook to let the world know what was happening.

The above quote from an MSNBC article is yet more proof of the increasing role of social media in crisis management. As shown by its leading role in most every major disaster or crisis in recent memory, Twitter is leading this trend with its ability to be used from relatively low-tech devices in remote areas and by providing an effective platform for large organizations to send, receive and coordinate communications

The BCM Blogging Team
https://www.bernsteincrisismanagement.com/