Below you'll find a list of all posts that have been tagged as “public relations”
A quick crisis management lesson from our buddy Socrates This week’s crisis management quotable comes to us courtesy of the great Socrates, famed Greek philosopher from the city-state of Athens: “The way to gain a good reputation is to endeavor to be what you desire to appear” — Socrates How …
Stop, think and listen – a necessary social media pre-publishing fire-drill Panera Bread wanted to give the fact that it uses only antibiotic-free chicken a little PR boost, so it did what many organizations are doing and took to Twitter. The popular fast-casual chain created a new profile, @EZChicken, complete …
Solid crisis communications from the government org Reporter Kristin Hayes, of San Francisco’s KGO radio, interviewed our own Jonathan Bernstein regarding the surprisingly strong crisis communications demonstrated by National Transportation Safety Board spokespeople in the wake of the Asiana Airlines crash. Hit the link below for the audio: Jonathan Bernstein’s …
File this one under, “what were they thinking?” Once in a while we come across an organization that’s just plain asking for trouble. In this case, Wellston, Ohio’s First National Bank, whose president refuses to fully reimburse a woman after accidentally foreclosing on her home. Oh, and did we mention …
Things that make you say, “HRMMMM…” Welcome to our new blog series, “Crisis Management Quotables.” There are an almost-unending number of quotes from throughout history that pertain to our field, and of course we’ve come up with a good number through our own experiences. Each time around we’ll share a …
Smoldering crisis still remains six months after initial incident exposed Remember the horsemeat crisis? It dominated headlines for a while, but as the investigation dragged on and recalls dried up, the whole situation dropped out of public consciousness. Now, some six months after the initial announcements hit, a new report …
Attempting to shift blame is never a good crisis management strategy In a move that would leave any competent crisis management pro shaking his/her head in disgust, Asiana Airlines has announced it will be suing the TV station that mistakenly aired a list of false and offensive names said to …
Fact-checking is critical to crisis prevention Today’s rapid-fire reporting leaves more room for error than ever, especially since fact-checking is quickly becoming a lost art among members of the media. In an incident Friday that took a scene right out of the movie “Anchorman,” local Bay Area station KTVU-TV was …
Make it easy for users to disable tracking services, or face potential reputation backlash as a result It seems like every brand wants to track our activities online, and people are sick of it! But, you may ask, if you’re not doing anything wrong, why are you worried? Consider this …
Buffet chain’s reputation on the line after disgusting video goes viral It’s a lesson we hammer repeatedly with clients and on this blog; the pervasiveness of cell phones means the question is not if your organization’s shady practices will be exposed, but when. Case in point, the latest viral video …
Crisis management in the fast lane for Italian company When six racecars using your tires suffer not just flats, but massive blowouts that flung rubber and metal shrapnel into the path of other drivers, right in the middle one of the biggest races in the world, you’d better believe it’s …
How did this one ever get the green light? In a move that’s making a serious run for “most preventable crisis of the year,” Clorox published an article on its Facebook page late last month that degraded the parenting skills of men in just about every way possible. Be prepared …
Crisis management and social media go hand-in-hand Just about every plan we put together these days includes aspects of social media crisis management. Presenting a variety of platforms and utilities that are perfect for communications, reputation management, monitoring stakeholder sentiment and a host of other specialized uses. Add to that …
[Editor’s note: This guest post comes to us from the human resources specialists at BreatheHR, and discusses the challenging roles that HR must play in the crisis management process.] The first step in getting ready to handle crisis at the workplace is to acknowledge that it can happen anywhere and …
Bernstein Crisis Management president shares valuable insight in latest interview We were honored recently to have the Baltimore Sun’s Candy Thomson sit down with our very own Jonathan Bernstein for an interview as part of the paper’s “5 Questions” series. The BCM Blogging Team https://www.bernsteincrisismanagement.com/
