Panera Needs Social Media Crisis Management after Campaign Backfires

Erik Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, social media crisis management, strategic reputation management, Twitter 1 Comment

Stop, think and listen – a necessary social media pre-publishing fire-drill Panera Bread wanted to give the fact that it uses only antibiotic-free chicken a little PR boost, so it did what many organizations are doing and took to Twitter. The popular fast-casual chain created a new profile, @EZChicken, complete …

Ohio Bank Ignores Crisis Management Basics

Erik Bernstein crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, internet crisis management, internet reputation management, Jonathan Bernstein, public relations, reputation management Leave a Comment

File this one under, “what were they thinking?” Once in a while we come across an organization that’s just plain asking for trouble. In this case, Wellston, Ohio’s First National Bank, whose president refuses to fully reimburse a woman after accidentally foreclosing on her home. Oh, and did we mention …

Crisis Management Quotables…on Reputation Repair

Erik Bernstein crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, online reputation management, PR, public relations, reputation management Leave a Comment

Things that make you say, “HRMMMM…” Welcome to our new blog series, “Crisis Management Quotables.” There are an almost-unending number of quotes from throughout history that pertain to our field, and of course we’ve come up with a good number through our own experiences. Each time around we’ll share a …

Fact-Check Failure in Asiana Reporting Incident

Erik Bernstein crisis communications, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, fact checking, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management 1 Comment

Fact-checking is critical to crisis prevention Today’s rapid-fire reporting leaves more room for error than ever, especially since fact-checking is quickly becoming a lost art among members of the media. In an incident Friday that took a scene right out of the movie “Anchorman,” local Bay Area station KTVU-TV was …

Crisis Management Advice for Golden Corral

Erik Bernstein crisis communications, crisis management, crisis management expert, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, internal crisis management, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, social media crisis management, strategic reputation management Leave a Comment

Buffet chain’s reputation on the line after disgusting video goes viral It’s a lesson we hammer repeatedly with clients and on this blog; the pervasiveness of cell phones means the question is not if your organization’s shady practices will be exposed, but when. Case in point, the latest viral video …

Exploding Tires Leave Pirelli Needing Crisis Management

Erik Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, PR, public relations, reputation management 1 Comment

Crisis management in the fast lane for Italian company When six racecars using your tires suffer not just flats, but massive blowouts that flung rubber and metal shrapnel into the path of other drivers, right in the middle one of the biggest races in the world, you’d better believe it’s …

Clorox’s Social Media Crisis Management #Fail

Erik Bernstein communications, crisis communication, crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Facebook, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, social media crisis management Leave a Comment

How did this one ever get the green light? In a move that’s making a serious run for “most preventable crisis of the year,” Clorox published an article on its Facebook page late last month that degraded the parenting skills of men in just about every way possible. Be prepared …

Social Media as a Crisis Management Tool

Erik Bernstein crisis communication, crisis communications, crisis management, crisis management tactics, Crisis Prevention, crisis public relations, crisis resources, Crisis Response, Erik Bernstein, Facebook, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, social media crisis management, Twitter Leave a Comment

Crisis management and social media go hand-in-hand Just about every plan we put together these days includes aspects of social media crisis management. Presenting a variety of platforms and utilities that are perfect for communications, reputation management, monitoring stakeholder sentiment and a host of other specialized uses. Add to that …

5 Crisis Management Questions for Jonathan Bernstein

Erik Bernstein crisis communication, crisis communications, crisis consultant, crisis expert, crisis management, crisis management consultant, crisis management expert, crisis manager, crisis planning, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, internal crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management Leave a Comment

Bernstein Crisis Management president shares valuable insight in latest interview We were honored recently to have the Baltimore Sun’s Candy Thomson sit down with our very own Jonathan Bernstein for an interview as part of the paper’s “5 Questions” series. The BCM Blogging Team https://www.bernsteincrisismanagement.com/

Cubs Player’s Twitter Complaints Cost Him

Erik Bernstein crisis management, Crisis Prevention, Erik Bernstein, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, social media crisis management, strategic reputation management Leave a Comment

Personal Crisis Management 101: Don’t trash talk your employer online! It continues to amaze us how prominent individuals post on social media as if nobody else is watching. News flash: EVERYONE is watching! Just look at the case of former Chicago Cubs third baseman Ian Stewart, who further reduced his …

Crisis Management Tactics: Online Reputation Management

Erik Bernstein crisis management, crisis preparation, Crisis Prevention, crisis public relations, Erik Bernstein, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, PR resources, public relations, reputation management, social media, strategic reputation management Leave a Comment

Protecting your good name online is key to success Welcome to another entry in our Crisis Management Tactics series! Today we’re discussing a tactic that many are familiar with, but few have mastered – online reputation management. Right now, most organizations are still operating with a serious handicap when it …

Durex Didn’t Practice Safe Facebook

Erik Bernstein crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Facebook, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, public relations, social media Leave a Comment

A social media crisis management lesson Social media polls and contests are great ways to both interact with your existing fans and gain new ones, but a recent Durex campaign gone-wrong demonstrated why you need to set firm boundaries before you start. Here’s the story, from an ABC News article …

AussieMite’s Social Media Crisis Management Revisited

Erik Bernstein crisis communications, crisis management, crisis management expert, crisis management tactics, crisis planning, crisis preparation, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, social media crisis management, strategic reputation management Leave a Comment

We revisit the embattled Australian company’s situation after the flames die down The hallmark of an intelligent business isn’t that it never encounters trouble, but rather how it manages to continue on afterwards. In a recent blog post, we blasted AussieMite‘s abrasive social media crisis management for stakeholder backlash against …

NSA Snooping Creates Reputation Crisis

Erik Bernstein crisis communications, crisis management, crisis management tactics, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management Leave a Comment

New revelations create negative backlash for organizations involved At first, you might think the revelation, oh, sorry, “allegations” that the National Security Agency and the FBI have been tracking info on everything from phone use habits to e-mails and social media messaging would be a major crisis for the organization. …

AussieMite’s Social Media Crisis Management #Fail

Erik Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, social media crisis management 1 Comment

Horrible handling of Twitter comments leads to further reputation damage It seems like we just discussed one big marketing blunder down under, but unlike that example, in this case the organization involved turned what was already a reputation ding into a full-blown mess. Drawing negative attention The makers of AussieMite …