Below you'll find a list of all posts that have been tagged as “Jonathan Bernstein”
A growing concern among business owners Cyberbullying has grown from a niche subject into a hot topic over the past few years. While initial discussion of cyberbullying focused on interactions between young people, today businesses can be, and are being, cyberbullied on an increasingly regular basis. What does cyberbullying look …
Know the communication tools your stakeholders prefer Knowing how whatever audience you’re trying to communicate with is using social media is an essential part of crisis management today. Let this infographic by DocStoc get you started on some crucial learning that will help you get your message out when the …
Clear policies can help stop crises before they ever start Having policies for easily predictable situations or scenarios is one simple way to prevent crises. Whether it’s laying down specific guidelines for how employees may discuss your organization on social media or determining exactly how staff is reimbursed for picking …
Losses are best handled with a plan made in advance People die. It’s an uncomfortable reality, but that doesn’t mean you can ignore it. When you’re putting together crisis management plans you have to face a number of unhappy thoughts, and one is that you’ll need to carry on if …
Doing nothing is not a crisis management strategy that produces results The Office of Personnel Management breach is attracting a lot of attention thanks to the staggering number of federal employees possibly affected – nearly 18 million the last time a total tall was announced – and the clear lack …
Unclear wording created a PR crisis for the payment service PayPal found out firsthand the troubles incautious wording can cause after not only customers, but also industry regulators, voiced their concerns about its new user agreement. In it, PayPal appeared to give itself the right to fire up the robocallers, …
Don’t let negative encounters become crises Negative customer experiences are often passed off as someone “having a bad day” or excused with statements like, “nothing would make them happy”, but the reality is that dismissing these incidents is setting yourself on the road to crisis. Yes, sometimes there is nothing …
Cyber crime history in the making Yesterday, the NY Times broke the story of the ongoing investigation by the F.B.I. and Justice Department prosecutors into the possible hacking of a Houston Astros internal network by St. Louis Cardinals staff. This hack, if proven, marks the first-ever cyber attack by a …
Always be watching for ways to enhance your reputation management efforts The best reputation management strategies are constantly evolving to be as effective as possible given our ever-changing world. That means always watching for new ideas to incorporate and innovative ways to accomplish your goals. We found this w3police infographic …
Chances of being the victim of a cyber attack continue to rise While the military has had its share of web issues, it’s still safe to say that its official websites are more secure than your average page. Although there’s no way to keep 100% of hackers out of any …
An ugly situation and a chance to do better Although FIFA’s reputation has slowly been sliding downhill as a result of years of questionable decisions and shady dealings, the corruption charges leveled against officials at the organization by Swiss and U.S. authorities gave it a big shove off the reputation …
Chances are some of your communications are being lost in translation It’s quite common for even smaller organizations to operate across international borders, and those that don’t are still likely to need to communicate in more than one language from time to time. While your communications may be polished and …
Reputation and finances are inextricably connected A stronger reputation means more customers and clients, along with greatly reduced risk of lasting damage when crises do hit. Although it can be hard to specifically translate reputation to dollar amounts, research like that behind this infographic from Reputation Institute is becoming more …
Identifying the biggest threat to financial firms’ reputations Reputation is your most valuable asset, and today there are more threats to reputation than ever before. One of the fastest-growing and most impactful issues is information security, and the results of the 2015 Makovsky Wall Street Reputation Study show why. According …
The time to prepare for a cyber attack is before it happens, not while you’re picking up the pieces A recent poll from the cybersecurity experts at CyberEdge returned some startling stats. A full 71% of respondents’ networks were breached in 2014, 59% saw a rise in mobile device threats, …
