Below you'll find a list of all posts that have been tagged as “Jonathan Bernstein”
Name-change ruckus draws massive attention to tennis pro’s candy line Done well, PR stunts can expose your brand or product to a whole new audience. We’re used to seeing them for blockbuster films or big-label product launches, but recently we saw an excellent example from an unexpected place – the …
A harsh reminder of the need to be prepared as individuals and organizations The Yosemite Rim Fire, more than 15,000 acres and barely 15% contained, is demonstrating the crisis management adage that you don’t have to be in the direct path of a natural disaster to be negatively impacted by …
Zero reputation management and a lack of ethics collide once again Apple has found itself on the losing side of quite a few legal cases over the past couple years, cases which have exposed the fact that the company isn’t shy about bending, or outright breaking, the rules when there’s …
Strong leaders are always watching for crisis warning signs If there were a competition for most quoted, yet least-known, individual, Arnold Glasow would certainly be in the running. A humorist born in 1905, Glasow not only established his own humor magazine, but also frequently contributed to publications like The Wall …
Education is a highly effective effective means of crisis prevention Our government has very clearly realized that one of the best ways to do widespread crisis management and crisis prevention is through education. The CDC was one of the first major agencies to really embrace this strategy, and many have …
Take the opportunity to stand out from the crowd According to a new study from Weber Shandwick, Powell Tate and KRC Research, incivility is America has reached “crisis proportions.” A full 43% of respondents EXPECTED to experienced incivility within the next 24 hours, and the average number of times those …
NFL player is latest to be caught on tape behaving badly It feels like we’re seeing some type of public figure embarrassed by bad behavior captured on a smartphone’s camera just about every other day. Apparently, the memo still hasn’t gotten around – if you’re recognizable, and acting like an …
Magic shares some hard-earned wisdom Pro athletes and crises seem irresistibly linked, as the collision of money, fame, and frequently-turbulent personal lives results in their dirty laundry being splashed across the public consciousness on an almost-daily basis. Today’s crisis management quotable comes from one of the greatest basketball players of …
Unfortunately for Weiner, no crisis management pro in his/her right mind is going near this case At this point, Anthony Weiner’s mayoral campaign has gone so far off the rails that we’ve begun to question whether it’s somehow been taken over by the producers of Saturday Night Live or The …
Just remember to put the phone away before crossing the street… We recently blogged about using your smartphone as a disaster management device, but the omnipresent iPhone can also help you to navigate life-threatening situations or avoid serious health risks. The pros at LonghornLeads.com put together a list of “10 …
[Editor’s note: In this guest post, Rick Kelly, director of crisis management at Triad Strategies, examines the still-ongoing Jerry Sandusky/Penn State crisis, and explains how a lack of crisis preparation put the organization in an even deeper hole than the one already created by Sandusky’s actions.] Crisis management and crisis …
A quick crisis management lesson from our buddy Socrates This week’s crisis management quotable comes to us courtesy of the great Socrates, famed Greek philosopher from the city-state of Athens: “The way to gain a good reputation is to endeavor to be what you desire to appear” — Socrates How …
Heavily-used technology is frighteningly easy to disrupt EVERY day for up to ten minutes near the London Stock Exchange, someone blocks signals from the global positioning system (GPS) network of satellites. Navigation systems in cars stop working and timestamps on trades made in financial institutions can be affected. The incidents …
Stop, think and listen – a necessary social media pre-publishing fire-drill Panera Bread wanted to give the fact that it uses only antibiotic-free chicken a little PR boost, so it did what many organizations are doing and took to Twitter. The popular fast-casual chain created a new profile, @EZChicken, complete …
Solid crisis communications from the government org Reporter Kristin Hayes, of San Francisco’s KGO radio, interviewed our own Jonathan Bernstein regarding the surprisingly strong crisis communications demonstrated by National Transportation Safety Board spokespeople in the wake of the Asiana Airlines crash. Hit the link below for the audio: Jonathan Bernstein’s …
