Below you'll find a list of all posts that have been tagged as “Jonathan Bernstein”
Why taking care of angry customers is a crisis management concern Making a habit of upsetting your customers is a sure path to crisis, yet many organizations still aren’t managing to keep folks happy. With the average consumer checking social media before making any major purchase and bad experiences being …
What will be the impact of forcing removal of search results? In the May 15 issue of Crisis Manager, Bernstein Crisis Management social media manager Erik Bernstein discussed the EU ruling that was to force Google to remove certain links from search results. This subject was the topic of some …
More proof that nobody is invulnerable to cyber attacks In the last Crisis Manager of 2013, we predicted cyber crises would explode this year, and explode they have. What was once a fringe crime that often went unnoticed by both victims and the media has become big business, and it …
The 10 Steps of Crisis Prevention In my 30+ years of experience, I have found that 95% of the organizations with which I have had substantial contact are underprepared when it comes to crisis prevention. While the numbers have improved slightly in recent years as awareness of the need for …
Will a program be able to sort fact from rumor on social media? Social media rumors have created crises not only for those who find themselves the focus of said rumors, but also those who propagate the untruths. Now, European researchers say they have created a system which would help …
ANYONE can encounter crises In this blog we often repeat the message that every business needs a crisis management plan. In the real world, though, there seem to be many in lines of work where they just don’t see what the risks could be. If you fall into that category, …
How you react can make all the difference Let’s be real here – no matter how hard you try to avoid trouble, it’s not only possible, but also quite likely, that you’ll eventually encounter the need to do a bit of social media crisis management. Considering that the way you …
A push for change in the world of finance holds lessons for other industries Preventing reputation threats caused by customer dissatisfaction is a common goal of crisis management, and for the financial world (and many other tightly regulated industries) it has the added benefit of helping you avoid running afoul …
Another example of a social media crisis that should have been avoided Social media chats have backfired for large corporations like JPMorgan and McDonalds for fairly predictable reasons, yet their peers seem to be learning nothing as they voluntarily dive headfirst into troubled waters. For those still doubting the need …
A key component to any Internet reputation management plan Without a doubt, reputation is your most valuable asset, and these days the fate of that asset will be decided online. Before you can even begin to consider how to best protect and grow your reputation, you need to get familiar …
A dangerously overlooked aspect of social media management Twitter hashtag hijackings have been happening faster than we can cover them. The shellacking the New York Police Department took as a result of attempting to employ the #myNYPD hashtag was just the latest in a string of incidents that, quite frankly, …
How should the embattled automaker react? What do you think is one of the most damaging pieces of information that could emerge when you’re in the midst of crisis management for a massive mistake? If you said evidence that you’ve made that same mistake more than once, you must be …
Another candidate for the 2014 Weiner Awards Several of this year’s Weiner Award nominees have cost themselves serious money, lost reputation, and derailed their own careers, but so far none of them put themselves on a path to the slammer…until now. 22-year-old Colleen Cudney has been on probation for a …
Don’t hurt your reputation by leaving private photos where the world can see Shoving their face between the breasts on a mannequin, sitting buck naked in a hammock drinking a beer, and stripping at a party. Sounds like Spring Break for a boozing college kid, right? Not so much. In …
Communication is a two-way street Many of our Quotables come from celebrities or famous philosophers, but how about one from a man who’s been in the trenches of the crisis management field for decades? Communication that isn’t interactive is lecturing — Jonathan Bernstein Already reconsidering the value of your past …
