Below you'll find a list of all posts that have been tagged as “infographic”
Let’s face it, nobody wants to talk to the media in the middle of a crisis situation. Even the best-trained experts feel a little sweat when the heat is on, but you can eliminate an awful lot of unnecessary stress by making sure you’re prepared. Not sure where to start? After …
Create a solid foundation for communication in crisis Crisis communications plans cannot be cookie-cutter, but there are certain principles that apply to just about every situation. Get the core bits down pat, and you’ll leave yourself significantly more room to think about incident-specific actions or outside-the-box solutions to the issue at hand. …
Online reputation and review management are critical to every industry today. More than 70% of potential customers will do a Google search before deciding whether to do business with you, and all it takes is a couple negative results for your competition getting the call instead. A large number of …
115 facts about #socialmedia Social media is hardly new at this point, but that doesn’t mean things like who’s using it, how it’s being used, and best practices to stay out of trouble aren’t constantly in flux. We’ve found that one of the best ways to stay up to date is …
An eye-opening collection of information Statistics have long been a leading driver of decision making because they are concrete, and they help paint a picture more clearly than talking about sentiment, feeling, and the like. If you’re on the fence in terms of investing in online reputation management, or have …
Plan ahead and reduce the impact of negative situations We’ve had the pleasure of guest lecturing classes at the USC Annenberg School of Communication and Journalism, and we can tell you first-hand there are some brilliant minds at work there. With a focus on educating the next generation of communications pros …
Hot tips for killer headlines Coming up with solid headlines is a priceless skill for any type of PR. And, despite what many think, you don’t have to sit and wait for a lightning flash of inspiration. By applying a few simple principles you can start cranking out high quality …
Put your conflict readiness to the test When we talk conflict resolution we’re referring to something far beyond basic people skills or managerial ability. Here at Bernstein Crisis Management, we call it Human Factors in Crisis Management. Higher-ups at most organizations will tell you they’re good at handling conflict, but …
Essential info to help you manage reputation As much as many would like to believe they can ignore them, fake them, or land five-star ratings without going the extra mile, online reviews play a role in nearly every business today. Learning about the experiences of peers and other influences is …
Why taking care of angry customers is a crisis management concern Making a habit of upsetting your customers is a sure path to crisis, yet many organizations still aren’t managing to keep folks happy. With the average consumer checking social media before making any major purchase and bad experiences being …
Not sure why your crisis communications aren’t having the desired effect? You could be missing one of these vital components. It’s hard to read the headlines without seeing a crisis or two, and, except in rare cases, they all require a response. These responses take many forms – press releases, …
Social media crisis management advice that applies for all types of organizations The 2010 volcano eruption in Iceland was one of the first tests of airline’s abilities to do social media crisis management for a major event. While it was a few years back now, the lessons shared in a …
How are we using social media to better react when disaster strikes? Social media barely came into its own as a disaster response tool after the devastating 2010 earthquakes in Haiti, but in a few short years it has become the go-to medium for getting things done in the midst …
