[Editor’s note: This compelling blog series comes to us from international crisis management expert and Bernstein Crisis team member Tim Scerba.] When a Crisis Really Isn’t In Aesop’s famous tale, The Boy Who Cried Wolf, a shepherd boy convinces his neighbors that a ferocious wolf is attacking his flock …
What Do You Do When The Media Goes Too Far?
This article, written by Bernstein Crisis Management president Jonathan Bernstein, has only grown in relevance since it was written. More often than not when we’re assisting clients with breaking crisis response there are reporters involved, and a worrying percentage of those reporters are willing to go beyond what we’d consider …
Musings on Measuring Corporate Reputation
[Editor’s note: We love hearing about how other seasoned experts think. Though methods vary, the minds behind those who have risen to the top of their respective fields are typically incredibly interesting, not to mention containing knowledge anyone can use. To that effect, enjoy this quote from a The Measurement …
The #MeToo Backlash — The Crisis is Just Beginning
Why every organization is vulnerable to #MeToo allegations When humans are oppressed and repressed long enough and finally find a channel for venting their feelings, for finding justice, we sometimes overreact. Riots occur, with innocent individual and businesses damaged (or worse). Sometimes entire governments are brought down by such action …
When Legal Meets PR – ‘outside the box’ cease and desist letters
Turning potentially negative communications into positive PR opportunities Welcome to When Legal Meets PR! Today every legal move has potential for PR ramifications and vice versa. That’s why it’s critical that your legal and PR work in tandem to produce the best possible product for the situation. In the first …
Media Training Tips: Walk a mile in someone else’s shoes
Empathy is key to reaching your target audience Have you ever tried to resolve an argument with a loved one without acknowledging their feelings first? Have you ever started apologizing, only to be told, “That’s not even what upset me in the first place!”? Doesn’t work too well, right? Despite all …
Tools You Can Use When the Media Goes Too Far
We’ve been speaking out about what’s now been coined “fake news”, an overall lack of fact-checking, and unethical behavior from the media for many years. While many journalists strive to honestly bring news to the people, there are just as many today who have nothing in mind beyond getting as …
Why your official spokesperson isn’t the only one who needs media training
Is a lack of preparedness for media interest leaving you vulnerable to crisis? So you have an official spokesperson and they’re media trained to the point that they’d get your message across no matter what the situation. That’s a valuable asset to be sure. But, are they the only one …
[Guest Post] To Avoid a Reputation Crisis Don’t Do What I Did!
To Avoid a Reputation Crisis Don’t Do What I Did! On October 7, 2014 my life blew up. I was serving as First Lady of Oregon, partner to the Governor who was running for reelection. A notoriously mudslinging reporter who had been after me for years finally found something from …
[Guest Post] Leveraging technology in unique ways to expand emergency notifications
[This guest post, which dives into the many ways emergency notification systems can be used to reduce the impact of crises, was written by Sean Bergesen was originally shared to the Omnilert blog.] Today, the ways to notify your people are practically endless. They are registered to receive text messages …
4 Quick Media Training Tips
Quick advice to start your course to being media-ready A lot goes into being prepared to speak to the media, and it can be a daunting skill to learn. But, in our experience, if you’re an expert in your field it’s likely you can be taught to deliver a solid …
Why You Need the 3 C’s of Credibility in Your Communications
3 simple items guaranteed to improve your messaging Credibility. It’s what every communicator strives for, especially when you’re discussing a crisis situation. And, it’s what many communicators fail to achieve – not through lack of speaking or writing skill, but because they’ve presented the information without demonstrating the Three C’s. The …
Crisis Management Quotables…on a Different Vision
Thoughts on language and communication Federico Fellini is one of the most influential filmmakers of all time, which automatically gives him some credibility when it comes to insight on how people think (in my book at least!). Let’s head straight into the quote, we’ll talk about what it means to …
Guest Post: Weasel Words Scream Insincerity
[Editor’s note: The following guest blog came to us from David Kalson, Partner, Beacon Advisors in reaction to our Feb. 28 newsletter “PwC Steps into La La Land”. If you have thoughts on crisis management and would like to share reach out to [email protected].] In his Feb. 28th newsletter, Jonathan Bernstein pointed out …
Analyzing Another J&J Baby Powder Case
Setting the tone for nearly 2,000 pending cases A St. Louis jury deliberated for barely three hours before returning with a $70 million award for a woman who claimed decades of using baby powder resulted in her being diagnosed with ovarian cancer. Johnson & Johnson has been battling claims like …