Lululemon’s CEO: The Nightmare Spokesperson

Erik Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, media crisis management, media relations, media training, public relations, reputation management 1 Comment

We don’t envy the crisis management team in this case Some people simply should not act as spokesperson for your organization. Unfortunately, when that person is your CEO, dissuading them from granting interviews may be difficult at best. Lululemon’s CEO Chip Wilson landed his company, which is still in recovery …

Crisis Management Time for Luluemon after Dallas Store Bashes Charity

Erik Bernstein crisis communications, crisis management, crisis public relations, Crisis Response, Erik Bernstein, Facebook, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, social media crisis management, social media reputation management, Twitter 1 Comment

Didn’t think we needed to say it, but don’t talk smack about charitable organizations… [Editor’s note: This post was written before the latest uproar over comments from Luluelmon’s CEO regarding body types, which we’ll be covering tomorrow!] Yoga outfitter Lululemon (say that three times fast) won acclaim for its handling …

Crisis Management Quotables…on Finding Opportunity

Erik Bernstein crisis communication, crisis communications, crisis management, crisis management quotables, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, PR, public relations, reputation management Leave a Comment

Doing crisis management right often means finding your own silver lining When you hear the name Marilyn Monroe, deep thoughts are probably the last thing that comes to mind, but poke around a bit on the web and you’ll find the woman known best for her glamorous image was surprisingly …

Social Media in 2013

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A lot has happened in the fast-moving world of social media already this year The way we think about and make use of social media is constantly changing as new trends rise, the popularity of various platforms shifts, and the the market (whichever yours may be!) evolves. One way to …

The Advantages of Multimedia Crisis Management

Jonathan Bernstein crisis communications, crisis management, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, media crisis management, media relations, online crisis management, online reputation management, PR, public relations, reputation management, social media crisis management, social media reputation management Leave a Comment

Try a multimedia approach to help your crisis communications grab stakeholder’s attention Let’s be realistic – ANY communication you’re putting out these days is just a drop in the Internet Sea. How can you help ensure people, and specifically your stakeholders, receive and understand your message in a crisis situation? …

Jonathan Bernstein’s Crisis Management Advice for the Catholic Church

Jonathan Bernstein crisis communication, crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, PR, public relations, reputation management Leave a Comment

Step one: stop lying. The Catholic Church just can’t seem to figure out how to deal with the seemingly endless stream of sexual abuse cases involving clergymen. Of course, as Bernstein Crisis Management President Jonathan Bernstein revealed in an interview with columnist Ruben Rosario of the St. Paul Pioneer Press, …

Sober Honor Student Punished for Driving Drunk Friend Home

Jonathan Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, PR, public relations, reputation management, school crisis management Leave a Comment

Blindly following policy is asking for a crisis management mishap We’ve discussed before how a refusal, or inability, to flex your policies in special circumstances can create crisis management issues for organizations, and now yet another example has reared its head, this time in Massachusetts. 17-year-old Erin Cox, honor student …

Wake Up Walmart!

Jonathan Bernstein crisis avoidance, crisis management, Crisis Prevention, Erik Bernstein, Jonathan Bernstein, PR, public relations, reputation management 2 Comments

The products you choose to carry can create serious crisis management issues Walmart may want to put its buyers through some crisis management training after a couple of Halloween-related fails made headlines recently, starting with the retail giant being blasted for carrying a rubber  “Dead Dog Prop” made to look …

UM and Missoula Still Making Crisis Management Mistakes

Erik Bernstein crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, higher ed, Jonathan Bernstein, PR, reputation management 1 Comment

Errors become far less forgivable when you make them time and time again… The University of Montana, and especially its football program, have been making negative news for a couple years now. In fact, there had been so many alleged sexual assaults and other misconduct by student athletes, and so …

Why You Shouldn’t Copy the “I Quit” Video

Erik Bernstein crisis communications, crisis management, crisis public relations, Crisis Response, Erik Bernstein, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, YouTube Leave a Comment

Immortalized online…but is it a good thing? The latest YouTube video to go viral features a young woman quitting her job in what most certainly is a creative manner, but was it a smart move? Let’s watch: Marina Shifrin is the woman in the video, and it was filmed at …

Crisis Management Musts: Media Trained Leadership

Erik Bernstein crisis communication, crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, media crisis management, media relations, media training, PR, public relations, reputation management, school crisis management, strategic reputation management Leave a Comment

If you’re not ready to be the face of your organization, don’t take the helm When you’re the face of your organization, you need to understand how to interact with the media. It doesn’t matter if you’re CEO of a corporation, captain of a football team, or, as in the …

The Next Generation of Crisis Communication Pros

Erik Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, social media crisis management, social media reputation management Leave a Comment

Newcomers to the field bring hunger, fresh perspective Graduates of communications programs are leaving school more prepared than ever to do the daily work required to excel in the fields of PR and crisis management. Of course, a student’s thesis is where they really get to flex the mental muscle …

Hotel Guest Sued over Tripadvisor Review

Erik Bernstein crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, social media crisis management, social media reputation management Leave a Comment

Can you be punished for writing a negative online review? In a suit that reputation management and hotel industry professionals alike will be following closely, a Quebec-area hotel is suing a former guest over a negative Tripadvisor review. Allegedly, Laurent Azoulay and his son checked into the four-star hotel, only …

Foot (Paw?) in Mouth Crisis Management from Chinese Zoo

Erik Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, media training, public relations, reputation management Leave a Comment

Don’t make this major crisis management mistake A Chinese zoo has been accused of attempting to fool visitors by placing various not-so-exotic animals in cages marked for wild animals. In the most egregious offense, a Tibetan mastiff was passed off as a lion…at least until it began to bark. CNN …

Crisis Management Advice for Apple after e-Book Injunction

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Zero reputation management and a lack of ethics collide once again Apple has found itself on the losing side of quite a few legal cases over the past couple years, cases which have exposed the fact that the company isn’t shy about bending, or outright breaking, the rules when there’s …