Obvious Necessity

Jonathan Bernstein crisis management, Crisis Prevention, Crisis Response, public relations

Although it may seem an obvious necessity to readers of this blog, believe it or not there are still organizations out there operating without crisis management plans in place. An article recently posted on the AusBusiness Review did an excellent job of summing up the reasons no business should overlook this step:

Although it is not a necessity or a legal obligation and it may take a substantial amount of time to complete, crisis management planning can provide a fantastic resource to refer to should one of the planned crises take place. It is impossible to plan for all specific eventualities, but it is possible to create procedures that can be carried out should the most prominent or likely negatively impacting events happen. Furthermore, for the time that is spent collating the information and creating the plans, it will be only a small percentage of the time that would be spent recovering from a crisis if the plans were not available to refer to or carry out.

A business without a crisis management plan is like a tightrope walker without a net, bound for trouble!

The BCM Blogging Team
https://www.bernsteincrisismanagement.com/