Can the movie studio recover, and if so, how?
The Sony Hack is an unprecedented event that could very easily become the new norm. After all, hackers have proven their ability to penetrate just about any system they want time and time again over the past couple of years, and the amount of attention and sheer impact this hack has had will only draw more to attempt these clandestine efforts.
In an interview with Arise America, Bernstein Crisis Management president Jonathan Bernstein shared his thoughts on Sony’s reaction, and what needs to be done for the company to bounce back.
The BCM Blogging Team
https://www.bernsteincrisismanagement.com