Are You Protecting Your Reputation With A Plan?

Erik Bernstein crisis planning

Are You Protecting Your Reputation With A Plan? Neglecting reputation can be costly With polls showing that global executives attribute a whopping 63% of their company’s market value to its overall reputation, it seems most in the know would agree reputation is a tremendously valuable resource. Why, then, is it …

Shell’s Apology For Purchasing Russian Oil During Ukraine Crisis

Erik Bernstein Crisis Response

When the people speak, corporations listen Shell has joined a long list of companies being forced by public pressure into crisis management over not taking the hint to back out of business ventures with Russia as the invasion of Ukraine escalated. Thought it didn’t violate any official Western sanctions, Shell’s …

Why This Should Be The Year Of Crisis Preparedness For Your Brand

Erik Bernstein crisis management

Would you be ready if you needed crisis management today? While we’re seeing more interest in crisis planning and preparedness work than ever, it’s a simple fact that most organizations out there are not prepared to face a fully fledged, all-hands-on-deck, act-now-or-incur-serious-damage, crisis management situation. Some have no formal plan …

Celebrating 28 Years of Bernstein Crisis Management

Erik Bernstein Bernstein Crisis Management

Turns out you can “just” do crisis management… A long time ago, in a strange and wonderful galaxy known as Los Angeles County, intrepid public relations expert Jonathan Bernstein took a leap of faith. Trusting his belief that a firm specializing in crisis work alone could succeed, he left his …

Crisis Communications Tips for Recorded Talks

Erik Bernstein crisis management

Expert advice for hard conversations with clients, the media, and anyone in between. Tough conversations with clients are a part of doing business in any vertical, and how you handle them can make the difference between someone leaving with a great impression of your brand, ready to pass on the …

How Much Damage Do You Want to Incur From a Major Business Interruption?

Erik Bernstein crisis preparedness

Recent burst of serious disruptions highlights need for crisis preparedness and planning Ransomware hackers shut down a critical oil pipeline. A single ship blocks the entire Suez Canal. Animal rights protestors blockade four McDonald’s distribution centers in the UK, impacting 1,300 restaurants. Covid-19 disrupts every aspect of the global supply …

Practicing Restraint of Pen, Tongue and Send Button

Erik Bernstein crisis management

Practicing Restraint of Pen, Tongue and Send Button A critical crisis prevention best practice That darn Send button. It’s much too easy to click the Send button on any communications device and just as easy for whatever you send to be (a) misunderstood; (b) shared with others along with the …

Reputation Management in Seussville

Erik Bernstein reputation management

The following, from author Kristopher Scott, originally appeared in Platform Magazine’s March edition. Thanks to Kris and the crisis experts quoted, including Dorothy Crenshaw, Jason Mudd, and BCM founder Jonathan Bernstein for giving us permission to reprint! Reputation Management: The Next Seussville Classic One fish, two fish. Black fish, white …

So You Got A Bad Review. Now What?

Erik Bernstein internet crisis management

So You Got A Bad Review. Now What? If your ratings are steadily dropping on review sites, it might be time for action While sometimes it’s tempting to think of crisis management solely in terms of celebrity misbehavior, CEO apologies, and glitzy trial cases, those aren’t exactly everyday situations for …

Cyber Incident Response Plans – Turning Words into Action

Erik Bernstein data breach

  By:  John Cleary, Shareholder, and Kayleigh Shuler, Associate, Polsinelli PC, Tech Transactions and Data Privacy Practice Group Recent years have seen companies large and small continue to grapple with the much-feared cyber incident. Yet surprisingly few have meaningful and up-to-date incident response plans (IRPs) in place to manage and …

Katherine Heigl Puts Grassroots Crisis Management To Work In Hollywood Return

Erik Bernstein celebrity crisis management

Should your organization be considering this powerful tactic for building both influence and audience? Once you’ve been in this business long enough you can’t seem to avoid spotting crisis management lessons everywhere. While perusing the latest entertainment news and celeb gossip (give me a break on that one, it can’t …

5 Tips: How to Select a Crisis Management Consultant

Erik Bernstein crisis management consultant

5 Tips: How to Select a Crisis Management Consultant Choose the right crisis management consultant with this advice from an expert First, what IS a crisis management consultant, at least in the world of PR? Well, the best analogy we’ve ever seen is that of firefighting. If you want to …