Below you'll find a list of all posts that have been categorized as “reputation management”
Far too often, we get in trouble by attempting to be all things to all people. And the reason we get into trouble is really quite simple – it never works. This quote, from Jeff Chatterton’s article in the Crisis Manager newsletter, explains the quandary that many organizations find themselves …
Organized sports are about presenting a level playing field for competition. When the public believes matches are fixed, it destroys that image and significantly hurts the reputation of the league and sport as a whole. In an article for the latest Crisis Management newsletter, Jonathan Hemus takes a look at …
The newest Crisis Manager newsletter is now up on the BCM website. This week, UK crisis communications and reputation management expert Jonathan Hemus gives readers a look at a successful case of crisis management in the world of Cricket. Following that, Jeff Chatterton examines one of the most difficult tasks …
We are very excited to announce the official launch of the new Bernstein Crisis Management website! Every page has been redesigned from the ground up, and we invite you visit us and let us know what you think. Of course, the BCM site still offers a huge selection of professional …
In a year where major corporations are making blunders right and left, McDonalds went against the grain and pulled off a highly successful recall of tainted “Shrek” glasses sold as part of a promotional offer. Not only did McDonalds make things right, they went above and beyond, as this quote …
Spirit Airlines must believe in the old saying “There’s no such thing as bad publicity.” How else to explain its woeful response to a pilots strike that has grounded the airline since Saturday? “They aren’t doing anything to get us on any other flight,” said disgruntled passenger Joe Rose, of …
Well, at least BP hasn’t done EVERYTHING wrong. It is common practice for companies wishing to be found under certain terms on the Internet to buy AdWords, paid links which appear at the top of search results. In what may prove to be a savvy crisis management move, BP has …
Investment commentary site 24/7 Wall St has released its list of the “15 Most Hated Companies in America.” Analyzed on a wide variety of data, including employee impressions, total shareholder return and reputation figures, the list gives a fairly accurate look at which companies are associated with overwhelmingly negative feelings. …
While BP CEO Tony Hayward may not be resigning, he has finally succumbed to the pressure from critics and shareholders alike and given up his daily crisis management and operations control. CBS News reports: Hayward is under mounting pressure to step aside, most recently from Sen. Richard Shelby, R-Ala., who …
These days when customers lash out it is not through a written letter, phone call, or even email, they take their complaint directly to where the most eyes will see it as quickly as possible, and that means social media. We’ve seen this again with the recent crash of Inuit’s …
Flip video recorders are quickly becoming social media stars with their ability to capture, edit, and upload video directly to YouTube on the fly. While two college students set out to complete a project which involved speaking with Congressman Bob Etheridge using their own Flip cams were probably looking for …
In the midst of a major crisis the CEO is the face of an organization, and in the case of BP CEO Tony Hayward it’s not a pretty one. Hayward has done a dismal job of crisis management from the very start and has dug a hole so deep the …
British Airways is extremely embarrassed over a photo that appeared in one of its articles in the latest London Heathrow Airport staff magazine, and for good reason. Yahoo! News explains: The image accompanied an article spelling out the benefits of the mobile-boarding setup, which permits users of mobile digital devices …
Call it a stealth attack: Attendees at this month’s AusCERT information security conference in Australia received an apologetic e-mail last week from IBM warning them that gratis promotional USB thumb drives the company distributed came installed with an unintended freebie: malware. Talk about a crisis management case..this quote from an …
There are five steps to effective crisis preparation. If you don’t follow them before a crisis breaks, you risk serious reputation and financial damage, not to mention harm to employees or other stakeholders. In the latest Crisis Manager newsletter, BCM President Jonathan Bernstein gives a preview of one of his …
