Below you'll find a list of all posts that have been categorized as “public relations”
Don’t sink your own ship! Never interrupt your elders. 60 Minutes last night aired an interview with House Majority Leader Eric Cantor. Correspondent Leslie Stahl was questioning the Congressman about the need for bi-partisan cooperation and said even Cantor’s hero, Ronald Reagan, compromised and raised taxes. At that point, Cantor’s …
Lose people’s trust, and you lose it all. Credibility is everything when it comes to business and reputation. If people can believe what you say about yourself or your product, then you’ll have an easy time selling. Start lying, however, and you throw that right in the garbage. If a …
High marks for reputation management via YouTube Early last month, FedEx came under fire when video of a deliveryman literally hurling a computer monitor over a customer’s fence went viral. Although the video drew millions of hits almost instantly, FedEx’s crisis management team wasn’t far behind. Taking the sage path …
We saw just how well quickly implemented changes work with Bank of America’s recent debit card fee debacle, but obviously leadership at the Susan G. Komen for the Cure foundation didn’t catch the memo before sparking its own crisis management situation. The people have spoken, though, and following a massive …
Lying is a slippery slope Massachusetts Lieutenant Governor Timothy Murray wrecked his state-owned Crown Victoria sedan on November 2nd. Initially Murray said he was driving within the speed limit and wearing a seat belt when he hit some black ice. According to the Boston Globe Murray said he was out …
The following is a very helpful mailing from FEMA, which has dramatically improved its communications since the Katrina debacle. It’s January and Time for Your Business Emergency Check-Up! Hello from the FEMA Private Sector Representative Desk! Before the holidays we sent you a message introducing me as the new FEMA-PSR, …
Crisis management 101 pays off for gaming company Crisis management professionals are very much aware of the reputation issues that negative discussions on Twitter, Facebook, and certain forum communities can bring. When gaming company N-Control ran afoul of its stakeholders via a marketing consultant’s short temper (Quote: “We do value …
this one will help your crisis management Communication is the cornerstone not only of crisis management, but also much of business. In order to bring stakeholders the answer, product, or service that they want, you need to understand WHY they want it. This can be difficult to explain, which makes an …
Is your crisis prevention plan ready? There are many analogies that can apply to crisis management, but we particularly liked a recent post by Rachel Hedstrom, APR The Gentry Agency. on the LiveProcess blog that compared the process to a workout plan. WARM UP Getting your ducks in a row before …
Dishonest promotion causes reputation damage We’re always fans of businesses using charitable-type events or offers to promote their reputations. Run things the wrong way though, and you’ll find yourself in crisis management mode instead of reaping in the praise. When AAA announced its “Tipsy Tow” service for New Years Eve, …
Jeff Foxworthy, eat your heart out. It’s easy to make jokes about rednecks. Try making jokes about crisis management! The Foxworthy influence MIGHT just be recognized in the one-liners that follow. I invite readers to add their own via blog comments. Please note that when you do so, you’re giving me …
Sometimes the right crisis response is to delete Retailer Lowe’s is in the midst of a social media breakdown, as thousands of racist comments flood a post on their Facebook page explaining why it’s pulled advertising from the TLC show, “All American Muslim.” Media across the country caught wind of …
Weak crisis response leads to reputation damage Early last week, PayPal found itself on the receiving end of a Facebook beat down when it suddenly put a halt to the “Secret Santa” charity drive being run by Regretsy.com (careful, content is NSFW at times) because they had used the wrong …
Putting a price on complacence Mismanaging your reputation is almost guaranteed to cost big bucks, yet even multi-billion dollar organizations tend to gloss over this crucial part of crisis management. The main reason corporate execs offer is that they believe the results of an investment in reputation management “can’t be …
Last month, we featured Rick Kelly’s article about Jerry Sandusky’s crisis communications, “When Shut the Hell Up is the Best Advice.” Unfortunately for them, it looks like Sandusky’s camp missed this piece, because now his lawyer’s the one offering up quotes that place more than a little cause for doubt …
