Below you'll find a list of all posts that have been categorized as “PR”
How a nasty post became a boon for housewares giant Now Kitchenaid can add itself to the list of companies who’ve run into social media crises stemming from an apparent slip of the mouse. Right smack in the middle of last week’s presidential debate, this post went out from the …
Use online reputation management to help you catch problems early, or risk walking into a full-blown crisis Monday morning We applaud social media networks for allowing us to communicate with the public on a massive scale, but it’s critical to remember that while many businesses may close for the weekend, …
Editor’s Note: The following post is from Jerry Brown’s Monday Morning Media Minute newsletter. For a case study on the dangers of spin, check out the guest submission from Tony Jaques on our Free Management Library blog. Have you ever listened to someone flawlessly deliver a perfectly honed message — …
Creating a crisis with hamfisted media handling When Mike Elk, reporter for In These Times, headed to an event to question Honeywell CEO Dave Cote on labor issues, the last thing he expected was to be caught in an incident worthy of prime-time TV. Let’s give you the lead-in first…here’s …
Talk crisis management with the pros Tonight marks the first episode of The Crisis Show, a broadcast featuring the talents of Bernstein Crisis Management president Jonathan Bernstein, crisis/litigation expert Rich Klein and social media pro Melissa Agnes. Together, they will provide crisis management analysis for high profile and currently breaking …
Denial leads to disaster for J.P. Morgan J.P. Morgan CEO Jamie Dimon has been in the hot seat for over a month now, with the media spotlight firmly affixed to his firm’s mounting losses. When interviewed by sources like The Wall Street Journal in early April regarding questionable trading moves, …
Be prepared before a crisis hits The worst time to test your crisis plan is in the midst of an actual crisis. Best practices call for anticipating every conceivable crisis that might threaten your organization, assembling your senior line managers and simulating how they respond in real time. We’ve worked …
It takes a village to solve a crisis Like it or not, crisis management is a team activity. An individual may direct and coordinate the team’s efforts, but it takes input from every department to do things right. In a recent CPA Insider article, Lee Terry drew a colorful metaphor …
The following is a guest article from frequent contributor and director of crisis communications for Triad Strategies, Rick Kelly. If you missed Part One of this story, head here first. The Ryan Braun Saga: Part Two We who practice crisis communications for a living are intimately and sometimes painfully familiar …
Sometimes you can’t prevent a crisis The combination of social media influence and a breakneck media cycle has made the first 24 hours after a crisis breaks more critical than ever. On March 1, Jonathan Bernstein will present, “Communicating in Crisis: The First 24 Hours,” a Communitelligence webinar. Focusing on …
Don’t forget your front lines When you’re in the midst of the flurry of activity that is crisis management, it’s easy to focus on communication with those outside your organization. Often forgotten, though, are the people still handling day-to-day operations. In a Forbes interview, Thomas Watjen, the CEO that drove …
Safeguard this valuable asset Regardless of what your business is, trust plays a major factor. The problem with this is that by their very nature, crises undermine trust. They prove that you have vulnerabilities, and often demonstrate that you don’t have them protected very well. How then, do you maintain …
Word of mouth has very long reach At some point, an individual will have a problem with your organization. In the past they would tell a friend, who would then would tell two friends, and so on. Bad news, yes, but the information rarely got far. Now, instead of merely …
Convincing doubtful execs is easier than it seems Crises of reputation and operation happen every day, yet for some reason one of the most daunting tasks facing those assigned with crisis management is to get a budget that will actually cover the costs involved. In a recent interview with Ragan’s …
Data Grabs the New B&E? The latest victim of a high profile hack attack is Valve Software’s Steam platform. Steam is used to digitally distribute over 1,000 of the most popular games online, which obviously means its databases hold a large amount of sensitive information such as names, addresses, passwords …
