Below you'll find a list of all posts that have been categorized as “online reputation management”
Chemical company does some quick crisis management after announcement drops early Double checking your work is always important, and it’s even better to get a couple of other people to look it over for errors. The core reason behind this, at least from a crisis management perspective, is not simply …
Recording catches joyriding mechanics, highlights possibility of constant surveillance In our tech-heavy world, recording devices are everywhere. From the cell phones we all carry to the plethora of James Bond-esque gadgets available online, the chance of your actions being recorded at any given time is such that a prudent crisis …
Get everyone involved in social media and bolster your crisis management People work best when feel that they have ownership of a project. It’s a long-accepted fact of business and team building, so why are so few integrating that thought with their online reputation management programs? Often the social media …
Crisis management time for many rice-related industries How would you feel if I told you that you’re probably consuming several doses of a potent carcinogen and neurotoxin each week? Even worse, you’re feeding your kids the same dose in some of their favorite meals and snacks. That’s exactly what a …
How a nasty post became a boon for housewares giant Now Kitchenaid can add itself to the list of companies who’ve run into social media crises stemming from an apparent slip of the mouse. Right smack in the middle of last week’s presidential debate, this post went out from the …
Use online reputation management to help you catch problems early, or risk walking into a full-blown crisis Monday morning We applaud social media networks for allowing us to communicate with the public on a massive scale, but it’s critical to remember that while many businesses may close for the weekend, …
Farmers put social media to work in combating a devastating drought The reach and flexibility of social media makes it an ideal crisis management tool, even in industries that are thousands of years old. When a crushing drought put the crops of farmers across the U.S. in danger, they turned …
Editor’s Note: The following mea culpa email was so surprising in its quality and thoroughness that our friend Crockett Dunn had to pass it along, and we thought we’d share it with you. Major kudos to the Pingdom team for doing online reputation management right. Subject: Bug temporarily affected monitoring …
Nonexistent crisis management from the pen maker Are you a woman? Are those manly black, white, red and blue pens keeping you from writing? Well look no further, because Bic’s “for Her” line is here! Yes, we’re being sarcastic, but no, we aren’t making up the “for Her” line. Industry …
What drives a social media innovator to sit silent while his stock plummets? With Facebook stock, one of the most anticipated public offerings, well…ever, sinking from day one, you would think that the company would be eager to trot out the man who brought it all together, THE face of …
The Crisis Show’s 12th episode aired this week, and as usual hosts Jonathan Bernstein, Rich Klein, and Melissa Agnes had no shortage of topics to discuss. Two shooting incidents shocked the public this week, one at a PQ Montreal Victory Rally and another at Pathmark in New Jersey. The foul …
Appallingly poor online crisis management from United Airlines United Airlines was riding a wave of social media success following the Olympics. With Facebook contests and Twitter stunts accompanying pictures of returning athletes embracing United staff, the campaign was a mounting success. Suddenly, the Monday after closing ceremonies, a new and …
In the latest episode of The Crisis Show, hosts Jonathan Bernstein, Rich Klein, and Melissa Agnes welcomed guest Karen Freberg, assistant professor in Strategic Communications at the University of Louisville and adjunct faculty member for West Virginia University. The crisis management mishaps continue to roll in, and we covered the …
Don’t let lawyers control your crisis management Progressive has made a fortune branding itself as the “everyman” of the insurance world with its kitschy commercials, but a major crisis management failure has caused the brand harm it could have avoided. At the heart of the controversy is a Tumblr created …
This week’s episode of The Crisis Show featured some seriously hot topics. The theater shootings in Colorado took a front seat, with our hosts discussing the implications, as well as some possible ways to detect the potential for violent crises early on. Following that up, Jonathan Bernstein, Rich Klein, and …
