Crisis Management Lessons from Royal Caribbean

Posted on: 20, Nov 13

Erik Bernstein crisis communication, crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management Leave a Comment

Rough seas lead to valuable lessons Learning vicariously through others who have endured crises is one of the very best (and least painful) ways you can better your own crisis management ability. Early this year we wrote, repeatedly, on Carnival Cruise Lines’ failures to do proper crisis management, but they …

Reputation is Your Most Valuable Asset

Posted on: 12, Nov 13

Erik Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Erik Bernstein, internet reputation management, Jonathan Bernstein, online crisis management, PR, public relations, reputation management, social media reputation management, strategic reputation management Leave a Comment

Without a strong reputation, your organization is in serious trouble We have a saying that is core to our crisis management, and really, business as a whole, philosophy – “your reputation is your most valuable asset.” Never has this been more true than in the past few years, and as …

Crisis Management Time for Luluemon after Dallas Store Bashes Charity

Posted on: 09, Nov 13

Erik Bernstein crisis communications, crisis management, crisis public relations, Crisis Response, Erik Bernstein, Facebook, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, social media crisis management, social media reputation management, Twitter 1 Comment

Didn’t think we needed to say it, but don’t talk smack about charitable organizations… [Editor’s note: This post was written before the latest uproar over comments from Luluelmon’s CEO regarding body types, which we’ll be covering tomorrow!] Yoga outfitter Lululemon (say that three times fast) won acclaim for its handling …

The Advantages of Multimedia Crisis Management

Posted on: 30, Oct 13

Jonathan Bernstein crisis communications, crisis management, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, media crisis management, media relations, online crisis management, online reputation management, PR, public relations, reputation management, social media crisis management, social media reputation management Leave a Comment

Try a multimedia approach to help your crisis communications grab stakeholder’s attention Let’s be realistic – ANY communication you’re putting out these days is just a drop in the Internet Sea. How can you help ensure people, and specifically your stakeholders, receive and understand your message in a crisis situation? …

Facebook’s Latest Privacy Change and You

Posted on: 24, Oct 13

Jonathan Bernstein crisis management, Crisis Prevention, Erik Bernstein, Facebook, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, reputation management, social media Leave a Comment

Make sure you know who can see your posts! Have you been using the “Who can look up your Timeline by name?” setting on Facebook to keep your online actions hidden away from employers and coworkers? If you are, Facebook has an announcement for you; this setting is being removed! …

Social Media Crisis Management: Don’t Drink and Post

Posted on: 21, Oct 13

Jonathan Bernstein crisis management, Crisis Prevention, crisis public relations, Erik Bernstein, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, social media crisis management, social media reputation management Leave a Comment

Should you really even need to be told? Most people wouldn’t hold a press conference or shareholder meeting after spending a few hours at the bar, yet for some reason many of those same people feel strangely comfortable sharing to social media when they’re in the midst of tying one …

Why You Shouldn’t Copy the “I Quit” Video

Posted on: 01, Oct 13

Erik Bernstein crisis communications, crisis management, crisis public relations, Crisis Response, Erik Bernstein, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, YouTube Leave a Comment

Immortalized online…but is it a good thing? The latest YouTube video to go viral features a young woman quitting her job in what most certainly is a creative manner, but was it a smart move? Let’s watch: Marina Shifrin is the woman in the video, and it was filmed at …

AT&T Policy Fail During Crisis Management for Colorado

Posted on: 24, Sep 13

Erik Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, strategic reputation management Leave a Comment

Don’t let crises for your customers create more problems for you Refusal, or inability, to flex with circumstances is a surefire way to land your organization in need of crisis management, and recently our colleague Phil Cox brought a situation to our attention that really hammers this point home. Juliette …

The Next Generation of Crisis Communication Pros

Posted on: 13, Sep 13

Erik Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, social media crisis management, social media reputation management Leave a Comment

Newcomers to the field bring hunger, fresh perspective Graduates of communications programs are leaving school more prepared than ever to do the daily work required to excel in the fields of PR and crisis management. Of course, a student’s thesis is where they really get to flex the mental muscle …

Hotel Guest Sued over Tripadvisor Review

Posted on: 11, Sep 13

Erik Bernstein crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, social media crisis management, social media reputation management Leave a Comment

Can you be punished for writing a negative online review? In a suit that reputation management and hotel industry professionals alike will be following closely, a Quebec-area hotel is suing a former guest over a negative Tripadvisor review. Allegedly, Laurent Azoulay and his son checked into the four-star hotel, only …

3 Steps to Social Media Reputation Management

Posted on: 09, Sep 13

Erik Bernstein crisis management, Crisis Prevention, online crisis management, online reputation management, PR, reputation management, social media, social media crisis management, social media reputation management 1 Comment

Social media can be a valuable tool, or a painful nuisance. It’s all about the effort you put in. Far too much crisis management is done in reaction to negative circumstances, when the most opportune time is before trouble ever rears its ugly head. This certainly holds true for social …

Live College Crisis Management Chat

Posted on: 03, Sep 13

Erik Bernstein crisis communications, crisis management, crisis preparedness, Crisis Prevention, crisis public relations, Crisis Response, crisis training, internal crisis management, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, school crisis management, social media Leave a Comment

We talk crisis management in higher education this Thursday at 7 pm EDT Institutions of higher learning naturally encounter situations requiring crisis management. After all, they are tasked with maintaining the safety and well-being of students and ensuring the integrity of faculty and staff, with a wide range of potential …

Viral Video Crisis Management: Riley Cooper

Posted on: 13, Aug 13

Erik Bernstein crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, social media crisis management, sports crisis management, strategic reputation management, YouTube Leave a Comment

NFL player is latest to be caught on tape behaving badly It feels like we’re seeing some type of public figure embarrassed by bad behavior captured on a smartphone’s camera just about every other day. Apparently, the memo still hasn’t gotten around – if you’re recognizable, and acting like an …

Panera Needs Social Media Crisis Management after Campaign Backfires

Posted on: 30, Jul 13

Erik Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, social media crisis management, strategic reputation management, Twitter 1 Comment

Stop, think and listen – a necessary social media pre-publishing fire-drill Panera Bread wanted to give the fact that it uses only antibiotic-free chicken a little PR boost, so it did what many organizations are doing and took to Twitter. The popular fast-casual chain created a new profile, @EZChicken, complete …

Fact-Check Failure in Asiana Reporting Incident

Posted on: 15, Jul 13

Erik Bernstein crisis communications, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, fact checking, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management 1 Comment

Fact-checking is critical to crisis prevention Today’s rapid-fire reporting leaves more room for error than ever, especially since fact-checking is quickly becoming a lost art among members of the media. In an incident Friday that took a scene right out of the movie “Anchorman,” local Bay Area station KTVU-TV was …