Apple flunked its first response to the iPhone 4’s antenna problems, but the company turned everything around with a last-minute press conference and free bumper cases, one crisis communications expert said. “I think after a real slow start, they’ve done very well,” said Jonathan Bernstein, a crisis management specialist and …
BP Caught Altering Photo
It’s been a long season of embarrassment for BP, but leaking oil isn’t what the blogosphere is ripping the company for today. A site called Americablog spotted a press photo of BP’s Houston command center, ostensibly taken on July 16. The image had quite visibly been Photoshopped — badly — …
Fight Back Using the Journalistic Code
The immense competition for audiences and growing public desire for sensationalism has put a serious dent in the ethics of some reporters and, if you are caught unaware, it’s possible for one unscrupulous journalist to dish out an incredible amount of reputation damage with one well-placed article. Because of this, …
Crisis Management Success Story
The ultimate goal of crisis management is to turn the inevitable crises that occur into victories, with organizations learning from the experience and coming out stronger for it. In a post on his blog for the Free Management Library, Martin Keller describes the steps his team took to overcome the …
A Working Plan
Because of the stress and strain a crisis brings to any organization, having realistic, workable plans is crucial to success in crisis management. In a recent post on her blog, 2M Communications Ink, Margaret McGann provided an excellent list for ensuring your crisis communications plan is workable: 1. Avoid minutiae …
iPhone 4 in Crisis
We have already taken the stand that Apple should consider itself in the midst of a crisis, and as iPhone 4 reception issues continues to irritate users and grab headlines worldwide there are few that would disagree. This quote from Appolicious.com has more details about the actions (and lack thereof) …
Prepare for Breaches
Nearly every business collects some type of personal information these days, and whether it’s email addresses or credit card numbers, a data breach brings many questions and immediate reputation damage. As the following quote from a Property & Casualty article explains, it is crucial for organizations to include this possibility …
Dell’s Burning Issue
The past couple of weeks has seen the rise of a new issue for computer provider Dell as a recently-unsealed 2007 lawsuit charging the company with knowingly selling millions of faulty computers made headlines. PC Magazine has the details: Advanced Internet Technologies (AIT) sued Dell in 2007 over charges that …
Toyota’s Recovery
It was not long ago that the name Toyota was on the tip of everyone’s tongue, and the talk was anything but positive. After briefly ducking out of the spotlight, the Japanese automaker is attempting to mount a comeback, starting with new statements promising improvements in safety and communications. The …
Ask the Crisis Manager
In an effort to educate the public about the world of crisis management, Bernstein Crisis Management President Jonathan Bernstein presents Ask the Crisis Manager, a series of Q&A sessions featuring both Jonathan and selected members of the public. Offered exclusively as a service to subscribers of his Crisis Manager newsletter, …
BP’s Consequences
“BP’s handling of the spill from a crisis management perspective will go down in history as one of the great examples of how to make a situation worse by bad communications,” said Michael Gordon, of New York-based crisis PR firm Group Gordon Strategic Communications. “It was a combination of a …
Is Apple in Crisis?
Apple has experienced a number of troubles with the launch of the iPhone 4, including severe reception issues and a controversial email conversation that may or may not have occurred between Steve Jobs and a disgruntled customer, but is the company truly in need of crisis management? In a post …
Going Nuclear
As oil continues to gush into the Gulf of Mexico, experts from across the globe are touting their crisis response plans in the media. From caps to relief wells, it seems we’ve heard it all, but with concerns growing by the day some more extreme measures are beginning to draw …
Disaster Response Challenge
The British Red Cross is preparing to hold its annual Disaster Response Challenge, a real-time crisis management exercise that spans two full days, now scheduled to be held from September 24-26. Proving an opportunity for participants to experience the same situations and critical decisions that face first responders in real …
Use Your Enemy
Far too often, we get in trouble by attempting to be all things to all people. And the reason we get into trouble is really quite simple – it never works. This quote, from Jeff Chatterton’s article in the Crisis Manager newsletter, explains the quandary that many organizations find themselves …