Awareness of your company’s communication history is an integral part of any successful crisis prevention strategy. Unfortunately for Southwest Airlines it seems that they are learning that lesson the hard way. This article from The Consumerist points out the absurdity of Southwest, the airline that not too long ago removed …
A Finger Lickin’ Secret
A little food for thought today (har, har) – KFC recently relocated the Colonel’s secret recipe to a new, high-tech safe in their corporate office. In order to prevent any foul (did you really think I could resist one more?) play the original handwritten recipe was kept in hiding for …
"No Promises!"
I try not to pull material too often from any one site but this story was too good (or rather, too bad) to pass up. Coming to us again from The Consumerist, today’s story is another example of spectacularly poor customer service, this time from Comcast cable. Apparently they charged …
They Assembled It Where?
As subscribers to my Crisis Manager newsletter may know, I am none too fond of Best Buy due to their consistently poor customer service. Unfortunately, a recent post on The Consumerist gives another example of Best Buy’s incredibly bad customer service that only serves to cement my opinion. Properly training …
He Said, He Meant, He Should Have Said
In this article reported in my online newsletter, Crisis Manager: The Internet Newsletter About Crisis Management, Jim Lukaszewski has given us a clear view of what we all know: sometimes what is said is not what is meant. Unfortunately, the meaning is usually very clear to the listener. When responding …
Vulnerability Audits
I’ve been refining my process of “Vulnerability Audits,” the first step in crisis prevention. Read how doing a “scan of your operations” in advance can help you avoid or minimize crises that may arise unexpectedly. JB Jonathan BernsteinPresidentBernstein Crisis Management, Inc.
Managing in a Meltdown
Published December 29, 2008 by William Hoffman, Managing in a Meltdown offers insight into shippers fears of unprecedented disruptions to supply chains. Manufacturers and retailers are recognizing that coping with today’s economy requires attention to not only their own financial picture but also to that of their transportation and logistics …
Firearms Manufacturer Misfires
In my December 13, 2008 Internet Newsletter About Crisis Management I featured an article by Claire Wolfe on Firearms Manufacturer Misfires. The article represents the damage that can befall a company’s reputation when they don’t respond appropriately to the demands of any given group. It is clear that responding is …
Are You Protecting Your Reputation Online?
What are you doing, actively, to protect your reputation online? Do you know what people find on page 1 of a Google search for your name? If you’re an organization that would like to be found, can you be found on page 1 of a Google search by someone searching …
Great Crisis Leaders: 10 Key Characteristics
In the recent article, Great Crisis Leaders: 10 Key Characteristics, by Pat Rowe, we are reminded of how leaderships’ core beliefs will affect the success or demise of a company or country. These steps include intellectual integrity, the ability to see the big picture, willingness to consider mutiple options, decisiveness, …
Firefox Takes Reputation Hit By Acting Like Microsoft
There’s a “the bigger you are, the harder you fall” phenomena well known to crisis managers. One extension of that is “the better your reputation, the more people are shocked when you really screw up.” Firefox, in launching version 3.0 too soon, just took a major reputation hit. The installation …
How I Out-Geeked The Geek Squad
I’m going to give you a teaser about a story coming out in the July 1 issue of my Crisis Manager newsletter. You can sign up for the ezine (it’s free!) — and read back issues — at this page of my website. Here’s the draft lead for the article: …
Bernstein Interview re Minimize Reputational Risks
I was recently interviewed by Business Insurance magazine’s Gloria Gonzales for a story entitled “Preparedness can minimize reputational risks.” The story appeared in print, ran as a podcast, and is also available for you to hear as an .mp3 file, with the link printed by permission of Business Insurance.Your feedback …