What’d He Say??

Jonathan Bernstein crisis communications, crisis management, Crisis Prevention, Crisis Response Leave a Comment

Using corporate jargon is guaranteed to alienate stakeholders “There’s tremendous turbulence in the ecosystem, of course, in mobility. And that’s sort of an obvious thing, but also there’s tremendous architectural contention at play. And so I’m going to really frame our mobile architectural distinction. We’ve taken two fundamentally different approaches …

Mayor’s Interview Turns Heads

Jonathan Bernstein crisis communications, crisis management, Crisis Prevention, Crisis Response, public relations Leave a Comment

Bad interviews are the bane of crisis management pros everywhere The election of Mayor Rob Ford has caused a major stir in Toronto’s political scene because of his boisterous campaign and the fact that his views are polar opposites of his predecessors. With solid public support behind him, it appeared …

Crisis Manager Newsletter

Jonathan Bernstein crisis communications, crisis management, Crisis Prevention, Crisis Response, reputation management Leave a Comment

Crisis communications and a sticky situation We’ve got two excellent guest articles in our latest Crisis Manager newsletter, now posted to the Bernstein Crisis Management website. First off, an excerpt from frequent contributor and world-class communications professional Karen Friedman’s book, SHUT UP and Say Something, that will help readers to …

Zombie Attack!

Jonathan Bernstein crisis communications, crisis management, Crisis Prevention, Crisis Response, reputation management Leave a Comment

Wifi connectivity makes it easier than ever for computer security to be compromised Never before have we experienced the level of connectivity that even the average person can now access. There are wifi networks broadcast by nearly every type of business, from laundromats and motels to coffee shops and entire downtown …

Controlling Crisis Communications

Jonathan Bernstein crisis management, Crisis Prevention, Crisis Response, reputation management, social media Leave a Comment

Social Media can be an ideal way to carefully distribute your message Social media is still evolving, and as it does new platforms and uses continue to emerge. Many of its applications are perfect for communication, and as a result popular services like Twitter and Facebook are used heavily by …

Crisis Manager Ezine Feature Public Information And The Unthinkable

Jonathan Bernstein crisis communications, crisis management, crisis manager, Crisis Prevention, Crisis Response, reputation management 1 Comment

Crisis management advice from professionals A new Crisis Manager is out, and with it comes another pair of superb guest articles. First off, Public Information Officer trainer and consultant Karen Terrill talks about a book that perfectly describes why some are able to survive crises while others are torn apart. …

Chile Turns Tragedy to Success

Jonathan Bernstein crisis communications, crisis management, Crisis Prevention, Crisis Response, reputation management, social media Leave a Comment

Solid crisis communications can do wonders for reputation in a crisis As with many crises, the story of the Chilean miners, trapped for months underground while rescuers slowly burrowed through the earth attempting to reach them, could very well have been a tragic one. Throughout it all, the Chilean government …

The Power of Social Media

Jonathan Bernstein crisis communications, crisis management, Crisis Prevention, Crisis Response, reputation management, social media Leave a Comment

Social media holds more power than ever when it comes to communication. The web is a social instrument. It always has been. Now, more than ever, there are clearly defined tools — mechanisms that enable you and me to share, post, respond, comment, and connect to our community or other …

Cyber Storm

Jonathan Bernstein crisis communications, crisis management, Crisis Prevention, Crisis Response, crisis simulation, reputation management Leave a Comment

The federal government is taking advantage of crisis simulations to strengthen cyber security In places like Arlington, Va.; Washington, D.C.; across the U.S. and around the world, a global cybersecurity exercise is underway designed to test the limits not only of the “network of networks,” but the ingenuity of the …

Unpopular Practices

Jonathan Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, reputation management Leave a Comment

When you are forced to defend an unpopular practice, solid crisis communication is key. Many business have a good chance of finding themselves in the position of defending some sort of unpopular practice. In a recent article from his Monday Morning Media Minute newsletter, PR expert Jerry Brown gave an …

Changing Ways

Jonathan Bernstein crisis communications, crisis management, Crisis Prevention, Crisis Response, media training, reputation management Leave a Comment

Until recently, large corporations with a prestige in certain niches used to avoid using the term “PR.” They’d use “corporate communications” or “marcom” to describe the management function of initiating activities directed at building relationships with their different publics. They found PR to be something to avoid, or as something …

New Crisis Manager

Jonathan Bernstein crisis communications, crisis management, crisis manager, crisis preparation, Crisis Prevention, crisis public relations, Crisis Response, reputation management Leave a Comment

Another new Crisis Manager newsletter is up on the BCM website! This week we feature articles from two different PR experts about issues that many crisis management professionals face. First up, a piece by Spanish PR pro Carlos Victor Costa that describes valuable lessons learned from the BP spill regarding …

Social Guidelines

Jonathan Bernstein crisis communications, crisis management, Crisis Prevention, Crisis Response, reputation management, social media Leave a Comment

While the steps and theory involved in using social media for crisis management are a frequent topic on this blog, it is just as important to control who is interacting with your stakeholders and in what manner. In a recent article for the Social Media Examiner, Cindy King offered a …