Can You Handle The Truth?

Jonathan Bernstein crisis management, crisis management expert

Knowing when someone is telling you the truth is very beneficial to those in the crisis management field; understanding the reality of a situation is critical if you want to cover all the angles. In addition, if you have to pitch your services, knowing when a potential client is really …

Blog’s the Word

Jonathan Bernstein crisis management, crisis public relations, reputation management

“When your company or your name is being bombarded with negative commentary, your reputation is on the line and fast response is critical. One of the most effective tools in your arsenal is going to be blogging.” Blogs have moved from obscurity into the mainstream, covering topics from the absurd …

Hamburger – no make that Homeowner – Helper

Jonathan Bernstein crisis management, Crisis Prevention, reputation management

President Obama’s mortgage assistance programs give banks an excellent chance to get some good PR and repair their reputations simply by doing what was mandated – providing assistance to homeowners who are having difficulties. Unfortunately, it appears that not everyone is taking advantage of this opportunity. After hearing a reader’s …

Bad Bank PR

Jonathan Bernstein crisis management, reputation management

Recently, CEOs from eight of the banks who received government bailouts were brought before the House of Representatives to detail what exactly taxpayers are getting for their $165 billion investment. This chance for them to make clear their good intentions quickly became a crisis management disaster with five of the …

Preparedness

Jonathan Bernstein crisis management, Crisis Prevention, Crisis Response, risk management

Preparedness LLC is a client-focused risk consulting company with a long track record of assisting their clients in safeguarding people, protecting property and minimizing business interruption. Their eNewsletter frequently covers topics of importance to anyone in the business or crisis management fields from advice on readying your home and office …

You’re Caught!

Jonathan Bernstein crisis management, Crisis Response, reputation management

The C.E.O. Survival Guide is a column featuring advice for well…C.E.O.’s. As an added benefit it often uses yours truly as a source! This month’s piece by Caroline Waxler discusses the case of Whole Foods Market’s head honcho John Mackey, accused of posting more than 1,000 comments on a Yahoo! …

Free PR Advice

Jonathan Bernstein crisis management, crisis public relations, Crisis Response

The aptly named “Free PR Advice and Tips” website created by UK firm Ainsworth Maguire is chock-full of checklists for everything PR-related – from brainstorming to creating trademarks. Of course, I’m in the crisis management field and as such their list of Ten Things You Should Do and Five Things …

Beyond Crisis

Jonathan Bernstein crisis management, Crisis Response

The company believed responsible for the recent salmonella outbreaks, Peanut Corp. of America, is going to need a lot more than a crisis management team to salvage their reputation after the latest twist in their already devastating situation. Federal investigators have announced that owner Stewart Parnell knowingly shipped salmonella-tainted foods …

Powerlines

Jonathan Bernstein crisis communications, crisis management, strategic reputation management

I have long been an advocate of strategic reputation management as an essential part of any crisis management strategy. Although still overlooked dangerously often, the business world is becoming more and more aware of this aspect of crisis communications thanks in part to the efforts of people like Deon Binneman …