BP Ignoring Impostor

Jonathan Bernstein crisis management, reputation management

You would think that BP would be fretting over the hijacking of its brand on Twitter, because, in less than a week, the handle @bpglobalpr  has amassed a following double the size of BP’s real feed. But part of the reason the impostor is still going strong is the company …

Global Crisis Management

Jonathan Bernstein crisis management, Crisis Prevention, Crisis Response

2010 has seen a range of unforeseen events that have wreaked havoc, from the eruption of Eyjafjallajökull, the Icelandic volcano, which closed down European airspace, to the financial crisis in Greece and the oil leak in the Gulf of Mexico. These incidents follow the financial crisis that unfolded as a …

Hayward’s Haywire Crisis Management

Jonathan Bernstein crisis communications, crisis management, Crisis Response, media training, reputation management

More than any other time, in the midst of major crises CEO’s are seen as the face and voice of their organizations. Because of this, it’s important that they possess excellent crisis management and media relations skills. BP CEO Tony Hayward, unfortunately, has been shown to possess neither of those, …

Seven Signs

Jonathan Bernstein crisis management, Crisis Prevention, Crisis Response, social media

Thanks to the Internet, any crank with access can write something that spreads. If you’re managing the reputation of a brand, the factor working in your favor is there is so much material being published that it is the rare message that cuts through the clutter. But how do you …

New Crisis Manager

Jonathan Bernstein crisis management, crisis manager, media training

This week in the Crisis Manager newsletter, now posted on the Bernstein Crisis Management website, BCM President Jonathan Bernstein offers advice on how to choose an experienced and effective media trainer. After that, communications consultant and crisis coach Ike Pigott uses the real life case of the “Jena Six” to …

Social Media Stops the Flood

Jonathan Bernstein crisis management, Crisis Response, reputation management

With nearly 100 of its roads closed due to storms and flooding last month, the Rhode Island Department of Transportation couldn’t get information out fast enough. To help struggling motorists keep up with the changing conditions, the RIDOT started pumping out updates on Twitter and Facebook on a regular basis. …

Overcoming Crisis

Jonathan Bernstein crisis management, Crisis Prevention, Crisis Response

Whether it is a business or individual, how one reacts to crisis can make or break a reputation. MyMidwest Magazine recently interviewed several experts on ways to overcome a disaster, including Bernstein Crisis Management Jonathan Bernstein, who offered this thought: Jonathan Bernstein, author of Keeping the Wolves at Bay, adds …