Jonathan Bernstein was recently interviewed for a Business Insider story about product recalls, and the website allowed us to embed the whole story for you here. The BCM Blogging Teamhttps://www.bernsteincrisismanagement.com/
What Were You Thinking??
When Sarah Kohl-Leaf wrote a letter to the owners of the St. Croix Falls Cinema 8 voicing her concerns about a bad experience, the last thing she expected was to receive a furious, expletive-filled rant in reply. Here’s a sample, from an article in the Star Tribune: “Drive to White …
Get Social
No one can predict a crisis before it occurs, but you can be prepared in the event that it does. Who will respond? How will you respond? Which social media platforms will you use? Will you address first or wait for the conversation to happen and then respond? Who are …
Toyota Plays the Villain
The sheer scale of Toyota’s recall has caused many to compare it to the J&J Tylenol recall of 1982. The reality is, though, that these crisis management cases are similiar only in the fact that both involve recalls of entire product lines. As this quote from a PR News Online …
Google Dodges a Bullet
Last week, Google launched an add-on to Gmail called Google Buzz. Almost immediately, the world howled with complaints that the product exposed users’ privacy by publishing lists of followers made up of the people a user e-mailed and chatted with most. This made Google Buzz a danger zone for reporters, …
Workplace Rumors
The spread of misinformation can often be more damaging to a company than any real crisis. This is especially important in smaller organizations, where workplace rumors can cause enough concern and insecurity that morale and productivity suffers, and your best employees may decide they’d be better off working elsewhere. Rumors …
Flashpoints
This week’s guest article by Jacquelyn Lynn, managing editor of Flashpoints, sticks to the theme of crisis management in the workplace, offering several effective tips for stopping rumors before they can take hold. To subscribe to the free Crisis Manager newsletter, just click here. The BCM Blogging Teamhttps://www.bernsteincrisismanagement.com/
Cultural Differences in Crisis Management
The Toyota brand is in serious danger. With more vehicles being added to their already-massive recall list almost daily, the Japanese automaker’s carefully crafted reputation is quickly degrading. One explanation for their seemingly relaxed crisis management may be cultural differences, as Weber Shandwick Japan CEO Akihiko Kubo pointed out in …
Including Employees in Crisis Management
How your company communicates with its staff, clients and customers defines whether they respond by rising up in unison to support the business, or instead spread gossip on coffee breaks, complain loudly and publicly, and turn to the competition for inspiration. Nowadays crisis communications are a proven concept and their …
AA’s Crisis Management Prep Pays Off
A false Twitter post, sent out shortly after the Haiti earthquake, stating that American Airlines was offering free flights to the island, caused the company to be flooded with phone calls, emails and many, many Tweets. The problem was exacerbated when popular Tweeters, including film critic Roger Ebert, re-Tweeted the …
Navy Needs Crisis Management
When 7,000 people sue you, there is a lot of crisis management in your future, even if you’re the U.S. Navy. The landmark lawsuit, which involves much of the population of Vieques, Puerto Rico, alleges that the six decades of weapons testing the Navy did there has caused residents to …
Toyota’s Crisis Management Sub-Par
Toyota executives have been virtually silent amid a recall of millions of their cars because gas pedals can become dangerously stuck. For their customers, oh, what a feeling _ fear, frustration, confusion and anger. Since Tuesday, when the Japanese automaker said it would stop making and selling some of its …
Need for Crisis Management
Many organizations who had never before considered hiring a crisis management team are now scrambling to find one. Why is that? This quote from a Finance & Commerce article has the answer: The trend has been fueled by the national recession that spawned a plethora of business bankruptcies and corporate …
Pampers Crisis Management
Failing to control your brand’s story is one of the most common, and most dangerous, mistakes in the corporate world. With the amount of credence now given to information on the Internet, a few vocal people with time on their hands can cause a serious problem. Manufacturer Proctor & Gamble …
Crisis Management for Haiti
The U.S. has pledged to provide as much aid as possible to the people of Haiti after an earthquake devastated the small nation earlier this week. and has already began to move an aircraft carrier, Coast Guard cutters and a Marine unit into the area. Unfortunately, there are significant issues …