To start the New Year off right, I wanted to offer you the format for
a resolution that can and, in my opinion, should be adopted by any
organization that has not engaged in comprehensive crisis planning.
CRISIS MANAGEMENT RESOLUTION
(Name of Your Organization Here)
WHEREAS, (name of organization) is vulnerable to (add if appropriate:
and has endured) a wide variety of crises;
WHEREAS, (name of organization) knows/strongly suspects that it is
underprepared to engage in the best-possible crisis prevention and
response;
WHEREAS, (name of organization)‘s leadership is concerned that this
lack of preparedness could cause significant preventable damage to
(name of organization); NOW THEREFORE BE IT
RESOLVED, That (name of organization) will engage in a multi-
disciplinary vulnerability assessment process that will provide the
intelligence necessary for immediate, mid-range and long-term crisis
prevention and planning;
RESOLVED, That (name of organization) will engage in crisis planning
that will address business continuity, disaster preparedness, crisis
communications and online reputation management.
RESOLVED, That (name of organization) will consider internal
stakeholders as important as external stakeholders;
RESOLVED, That (name of organization) will ensure that personnel are
trained to implement all crisis-related plans.
RESOLVED, That (name of organization) will ensure that all plans are
tested through appropriate exercises and/or drills.
RESOLVED, That a process of ensuring that all plans remain updated to
changes in the internal and external operating environment;
RESOLVED, That (name of organization)‘s board of directors/leadership
team/(or similar descriptive) will complete the initial cycle of
vulnerability assessment, planning, training and testing no later than
(date);
RESOLVED this __ day of (month), 2009, in (city, state).
(signatures of resolving body members)
Jonathan Bernstein
President
Bernstein Crisis Management, Inc.