The immense competition for audiences and growing public desire for sensationalism has put a serious dent in the ethics of some reporters and, if you are caught unaware, it’s possible for one unscrupulous journalist to dish out an incredible amount of reputation damage with one well-placed article. Because of this, Bernstein Crisis Management President Jonathan Bernstein has decided to publish “Fight Back Using the Journalistic Ethics Code,” a guide for anyone dealing with unethical journalists or media outlets.
Jonathan’s article, which contains invaluable information for “all crisis managers, professional and ‘crisis managers because they have no choice’,” can be found both in PDF Format and the latest Crisis Manager Newsletter.
The BCM Blogging Team
https://www.bernsteincrisismanagement.com/